7 Steps to Becoming a World-Class Recruiting Machine in Network Marketing
In his Facebook lives, Tom has found it super effective to weave in four different types of questions to get our community thinking, engaged, involved, and GROWING.
If you check in on his lives every Monday, Wednesday, and Friday on our Facebook site, then you probably recognize them.
Maybe you’ve even responded to them!
So when I overheard Tom ask the following question of one of our team members in a call the other evening, my ears kinda perked up…
Because it is one of his most responded to questions.
He asked, “How would it impact your business if you became an absolute recruiting MACHINE?”
The answer that came right back, was, “Dramatically better, Dude!”
I had to laugh. And then I thought, wow, that would start a really good blog post to share with you all right here!
So here we go.
Let’s face it, whether you’re building your network marketing team or promoting an affiliate marketing opportunity (we are doing BOTH, btw), recruiting makes all the difference in your earning power.
Unfortunately though, most business owners get recruiting all wrong by putting their personal interests first.
So to improve your results, here’s the mindset shift you must make…
Becoming an effective recruiter means putting your prospect’s interests first
And for those of you whose passion is to TRULY HELP PEOPLE and change their lives for the better, this should really make your heart sing!
Just be mindful that your intent is to bless them by improving their life based on THEIR interests and THEIR needs… not what YOU think they need.
For example, one of our favorite mentors, Brandy Shaver, recently demonstrated this beautifully for us. She recently spoke with a woman who’s building a massive team in her network marketing company.
So guess what—she’s happy where she is, and isn’t looking to switch companies.
So she’s definitely not a fit for Brandy’s team.
But here’s where the plot thickens… At the time Brandy first spoke with her, she was losing distributors left and right.
Her business wasn’t growing and she was getting burnt out.
So Brandy was happy to enroll her in Elite Marketing Pro and show her how attraction marketing can revolutionize her business like it’s doing for Brandy.
Like it’s doing for US.
That’s what this woman needed, based on her situation, and Brandy was able to point her in a direction which would help her grow.
That’s the real key >>> Effective recruiting requires a mindset of SERVICE.
And when you’ve got the skills to lead people towards the best choice for THEM, that’s when you’ll notice your own results heading towards the stratosphere.
So to get you heading in the right direction, here are seven steps that’ll help you become a value-providing, recruiting machine!
First you’ve got to proactively decide to become a world class recruiter.
Now, what would you have to do to make that happen – to become a world class recruiter?
The only way to become a master, world-class recruiter is to BE one.
Cultivate and nurture the unshakable belief that you’re doing the right thing.
Believe in what you’re doing and the value you’re providing.
Believe so totally in what you’re doing it is part of who you are.
There’s no substitute for rock-solid belief.
Have you ever felt that when you’re talking to somebody about joining your business or opportunity, they’re doing you a favor?
Have you ever thought that for you to be successful, somebody had to join your team?
Tom and I certainly have.
Well, here’s the thing: that’s a disempowering mindset.
If you think people are doing you a favor by listening to your pitch or signing up, any sharing you do comes off as desperate, needy, and weak.
And people will pick up on that neediness.
Here’s the reality…
Your business will not be a fit for everybody
And that’s okay!
That’s really okay; you don’t need to be the answer to everybody’s problems, needs, or issues.
You just need to find your own people – the ones who are actively looking for what you have to offer.
You’re actually doing them a favor.
When you’re having the conversation, you’re discovering the other person’s source of pain.
You’re finding out what isn’t working for them and you’re exploring the possibility of solutions.
You are solving their problems!
If you can approach people from the place where you are actually providing value, then they’ll ask you about your product or services.
Thus, you can educate those people without having them feel like they’re doing you a favor.
The best recruiters I know collect friends.
They connect with people on a personal level. They add to their friends list on Facebook.
They build relationships.
They add friends to enrich their lives…to express and expand on their purpose.
Once you’ve built relationships, then you can promote your stuff.
Just be professional about it.
Listen, this business isn’t only about making money
It’s about building relationships.
That’s what master recruiters do.
Now, the woman Brandy talked to is really happy in her company, so she’s not a great fit for Brandy’s company.
She’s very experienced at what she does—she’s been a network marketer for over 25 years, so she knows what she’s doing.
But she’s seeing her team go backward because of social media, and she’s looking for a solution for that problem.
She wants to learn how to build her business on social media, without resorting to the “Join Me Nows” and all the spammy posts you sometimes find there.
She wants to find a professional way to build her existing business.
As Brandy developed their Facebook relationship, she gave the woman a link to Elite Marketing Pro’s Online Recruiting Bootcamp.
Brandy shared with her how attraction marketing has changed the way she operates her business—how she does things differently than she used to.
Over the last several months, they’ve built a REAL relationship
Maybe she stays in her company.
And that’s totally okay with Brandy.
Maybe at some point the woman’s feelings about her current company will change.
Maybe she’ll see Brandy doing something that she would like to do.
Maybe she’ll decide to move to Brandy’0073 company.
Get excited about building authentic relationships with people.
You’re not an opportunist – don’t use people.
It’s not about just getting them on your team.
Your job is to help people and provide value.
Serving others is where REAL fulfillment comes from in your business.
Not only is being fulfilled a great way to feel – it’s how the money shows up.
I’m not talking about time management.
You can’t totally manage time. Nobody can.
The only thing you can manage is yourself in the time you have available to you.
That’s why you want to develop strong daily habits.
Your positive daily habits should include speaking with people to moving your business forward – either by building relationships or exploring the possibilities of enrolling them on your team.
Now, you can be authentic.
You can have conversations without thinking about your pocketbook
Another positive daily habit is devoting time to your own personal development. And I’ll tell you honestly that Tom has this one down pat! And I’ll also tell you he’s better about this than I am.
Every day, Tom gets up early (like 5:30ish) and reads for a good 30 minutes or more in a personal development book. First thing before anything else—except maybe coffee. LOL
I on the other hand like to listen to positive things while I get dressed, wash the dishes, or do chores like making the bed.
Find the method that’s best for YOU… but make sure personal development is a top priority.
Make sure that your positive daily habits include money-making activities.
Make those habits part of your daily “mode of operation.”
If you don’t have one, create a “daily mode of operation.”
Make sure that you do something every single day that moves your business forward, even when everything falls apart.
Here’s a basic daily plan that works well…
- Talk to three new people, and
- Follow up with three new people
And a weekly plan…
- Do three Facebook lives
- Email your list at least once
Always be ready to enroll somebody.
Make sure you have whatever you need right where you can get at it: links, documents, and so on.
That way, when you’re speaking with someone online you can just pull it up and pop it into the conversation.
And you’re not wasting anybody’s time, including your own.
You can follow up by sending them the links in an email, and do whatever you need to do to get them in.
Just be prepared for an opportunity to show up for you to enroll somebody.
Enthusiasm is infectious, and it’s very difficult to overdo.
While you don’t want to be one of those crazy, “Ah, I’m all into you, you need to enroll in my business” people, you need to be excited.
Get excited about what you’re doing.
Get excited about serving others.
Get excited about enrolling people in whatever it is you’re doing, regardless of whether it’s affiliate or networking marketing.
I realize that sometimes we can fall into a slump, thinking, “Oh, my gosh, nothing is working.”
When that happens, you are in a state of judgement – not evaluation.
If you’re there, and you’re thinking…
“Nothing is working. I’m working my tail off. Things are just not showing up the way I want them to show up, my business isn’t growing the way I want it to grow.”
That is all judgment; it’s counterproductive.
Snap out of it!
Step back, take a look at your business, take a look at what you’re doing, and evaluate where you are, what you’re doing, and start moving forward.
Maintain your enthusiasm.
Now, the last tip. This one is probably the most important so I really hope you’ve made it this far into this post…
You will never serve the world by thinking small.
So challenge yourself to do more.
Allow yourself to have bursts of energy – to break through.
Create recruiting frenzies.
Dedicate spots in your calendar to purposely fill with people you’re recruiting.
Now, if you get to those spots in your calendar and you don’t have anybody to talk to, what do you think you should probably do?
Whenever it happens to us, we shift into the, “We need to talk to more people” mode.
That means we work at building more relationships, authentically connecting with people.
Find a pain. Find a need.
Be intentional and deliberate about your recruiting
When you find spots on your calendar that aren’t filled by people that you’re recruiting, you can shift.
You can talk to more people and you’ll fill your pipeline.
I recommend a great book: The Slight Edge, by Jeff Olson.
If you haven’t read it yet, get it and read it.
In it, Olson advises you talk to people every day.
And think about it: if you just talk to three people a day, by the end of the month, that’s a lot of people.
If you want to up your game, talk to 10 people a day. By the end of the month, you’ll have talked to 300 people.
Do you think there might be some people among those 300 that you could add to your affiliate company, or sell a book to, or upgrade to VIP, or even enroll on your team?
If you commit to it and follow these seven tips, it’s entirely possible – if not downright likely – that you can turn yourself into the kind of recruiting machine you’ve always wanted to be.
If you’d like to learn more about developing the skills of a master recruiter…
Then I strongly recommend getting access to Elite Marketing Pro’s FREE 10-Day Online Recruiting Bootcamp and learn all about the specific tools and techniques we use to connect with prospects online.
These methods allow you to attract a steady, endless stream of highly qualified leads who are looking for exactly what you have to offer so you’ll never have to chase, annoy, pester, or beg anybody to take a look at your business – they’ll come to you!
So if you’re ready to get started…